TheGseven promotes initiatives that connect audiences with film experiences on the big screen. March has taken on the challenge of designing and building a landing with an editorial nature and clear navigation, able to gather talent, programming and trailers in a tour simple, attractive, and memorable.
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We build a visual language that is sober and film: typographic hierarchy strong, rhythm, editorial, and clean composition. Each section reinforces the personality of the project and increases the perception of the sample as a cultural experience of a high level.
We designed a structure that allows you to explore without friction: outstanding talent, movies by date and direct access to trailers. Clear navigation, quick read, and calls-to-action designed to keep the attention and lead the user to the important thing.
The project included design responsive, load optimization, editorial and modules to present talent, films and trailers. Each section was built to communicate directly with visual impact and consistency of brand.
With the new landing, TheGseven consolidates a showcase of digital power, the scope of the initiative, facilitates the exploration of the content and improves the way in which the audience discovers the programming. An experience designed to attract, inform and convert interest in assistance.